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Energy Companies: One Size Never Fits All

Posted on by Everything Energy 3 minutes

In the age of customization and choice, powering your home has become empowering. Energy companies that once had a one-size-fits-all service now offer many options to meet varying consumer needs. Now, when you search for an “electricity company near me,” that’s just the first step. Next, you evaluate the many plan options available to you and pick the most appealing plan for your lifestyle and budget.

Why do energy companies offer so many options?

According to consumer choice theory, people buy things that provide them the greatest happiness, while keeping within their budgets. As we know, people find happiness in different things. Plus, budgets vary. So, a one-size-fits-all approach to home electricity doesn’t offer the best solution for consumers. 

This is especially true for energy companies in Texas. Thanks to the deregulated market, electricity companies must compete for your business. Electricity plan customization and choices are natural effects of a free market. 

What types of plan options do energy providers offer?

Years of competition have led to new and modern electricity plan options for consumers. Today, energy companies offer plans with varying term lengths, pricing structures, sustainability levels, perks and more.

Term length

Want flexibility? Month-to-month plans let you cancel or switch anytime. Want to lock in an excellent rate? 12-, 24- and even 36-month term lengths provide stability. No matter what your situation, energy companies have you covered with a number of term lengths to choose from.

Pricing structure

Whether you use under 500 kilowatt hours (kWh) per month or over 2,000 kWh, you can pinpoint the plan that offers the best rate for your average usage. Plus, you can get even more customized options. For example, do you use more energy at night or on the weekend? Time-of-Use plans offer discounts for energy used during certain timeframes. That means, night owls and/or weekend homebodies can benefit from these types of plan options.

Sustainability levels

If you want to help the planet while you power your home, you’re in luck. Texas led the country in new renewable energy projects in 2021 and continues to offer consumers sustainable home energy options. From renewable energy companies to solar solutions and energy-saving tips, Texas energy companies deliver.


Incentives like gift cards, energy-efficiency tools and even airline miles have become more common parts of energy plans in recent years. In addition, electricity companies continue to develop impressive energy apps that give consumers more control and information. These types of perks can be a big draw for many people. So, they are yet another way energy companies address varying interests and budgets.

What are the best energy companies in Texas?

You have many choices when it comes to electricity plans and energy companies in Texas. The first and most important step? Find electricity providers in Texas you can trust. After that, you can see what plan options they offer and determine which term lengths, pricing structure and other factors would be ideal for your home. 

You may find more options than you expected. But that just means that you’re more likely to find a plan that is tailored to what you’re looking for. When energy companies compete for business, consumers like you win!

Find energy companies that offer perfect-fit plans for you.

With so many options out there, it’s just a matter of finding the best fit for you. Luckily, it’s easy to compare energy solutions and options for your home. You can even see personalized pricing for plans based on your historical usage data. Everything you need to shop and compare electricity rates can be found at Everything Energy. Find a plan today!

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