Since it began in 1932, the Houston Livestock Show & Rodeo™ (HLSR) has been entertaining people from near and far. It’s a chance for cowboys and cowgirls to showcase their talents and celebrate the spirit of the Wild West. And as a long-time Heritage Partner of the event, Reliant Energy is the Houston power company that has helped contribute to the energy and excitement the HLSR brings every March.
Returning to sponsor the event this year, Reliant Energy will have a prominent presence. But its involvement goes beyond just branding. Here’s an introduction to Reliant and a sampling of the Houston electric company’s memorable contributions to the HLSR.
Reliant Energy, the Houston power company Texans rely on
Who is Reliant Energy, and what makes the company a perfect fit to sponsor an event like the HLSR?
Reliant has deep roots in Texas. For starters, its parent company NRG Energy, Inc. is headquartered in Houston. Reliant Energy has served millions of residential and business customers across the state with affordable electricity plans and innovative energy solutions. It’s also committed to supporting local communities — in 2022 alone, Reliant Energy donated $4.1 million to over 200 community programs across the state, and tallied 4,000 employee volunteer hours.
Rodeo activities and attractions sponsored by Reliant
Reliant knows how to have fun, and its contributions to the HLSR makes that clear. The past few years alone have brought a bevy of activities and attractions sponsored by the Houston power company to the more than 2 million people who attend the Rodeo every year. Here are a few highlights:
The Reliant Ranch at Rodeo Plaza
The Reliant Ranch gave rodeo enthusiasts the chance to showcase their cowboy and cowgirl prowess and vie for a number of prizes. The Western-themed carnival games included Boot Toss Cornhole, Bull Horn Ring Toss and Get Your Ducks in a Row-Deo.
The Reliant Big Boot
A recognizable landmark for frequent Rodeo-goers, the Reliant Big Boot on Rodeo Plaza outside NRG Stadium provides the perfect selfie backdrop for this Texas-sized event.
Reliant charging stations
For years, Reliant Energy has offered charging solutions to event-goers to keep them powered up for their entire visit. To keep Rodeo visitors connected in 2023, nearly two dozen Reliant Charging Stations offering free one-day rentals on portable power pack could be found throughout the NRG Park grounds.
The Reliant Rodeo Plan
In years past, customers have been able to sign up for the Reliant Rodeo Plan on site, locking in a low electricity price as well as a Cavender’s® gift card.
Picture-perfect memories
You can always count on Reliant Energy to provide entertaining photo opportunities. In 2023, the Houston power company hosted a life-size bucking bull that attendees could hop on, snap a pic and have it sent to their smartphones for easy sharing.
Custom souvenir penny press
Just last year, Reliant Energy added a personalized penny press so rodeo attendees could take home a souvenir of their HLSR experience. It featured four distinct designs: the beloved “H” Howdy mascot, a classic cowboy boot, a proud “Made in Texas” emblem and a bronco-riding cowboy.
If you’re headed to the Houston Rodeo, keep your eyes peeled for the many exciting activities and attractions brought to you by Reliant Energy.
Find Houston electricity plans for homes across Texas
Whether you make it to the Houston Livestock Show and Rodeo this year or not, you can still take home a piece of the action with an affordable energy plan. Search Everything Energy for free to find options from Reliant Energy and other Texas electricity providers you can trust. Shop, compare and sign up with just a few clicks!
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