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Finding you the best energy plans

Energy Companies: One Size Never Fits All

Aug 02 2022

In the age of customization and choice, powering your home has become empowering. Energy companies that once had a one-size-fits-all service now offer many options to meet varying consumer needs. Now, when you search for an “electricity company near me,” that’s just the first step. Next, you evaluate the many plan options available to you and pick the most appealing plan for your lifestyle and budget.

Why do energy companies offer so many options?

According to consumer choice theory, people buy things that provide them the greatest happiness, while keeping within their budgets. As we know, people find happiness in different things. Plus, budgets vary. So, a one-size-fits-all approach to home electricity doesn’t offer the best solution for consumers. 

This is especially true for energy companies in Texas. Thanks to the deregulated market, electricity companies must compete for your business. Electricity plan customization and choices are natural effects of a free market. 

What types of plan options do energy providers offer?

Years of competition have led to new and modern electricity plan options for consumers. Today, energy companies offer plans with varying term lengths, pricing structures, sustainability levels, perks and more.

Term length

Want flexibility? Month-to-month plans let you cancel or switch anytime. Want to lock in an excellent rate? 12-, 24- and even 36-month term lengths provide stability. No matter what your situation, energy companies have you covered with a number of term lengths to choose from.

Pricing structure

Whether you use under 500 kilowatt hours (kWh) per month or over 2,000 kWh, you can pinpoint the plan that offers the best rate for your average usage. Plus, you can get even more customized options. For example, do you use more energy at night or on the weekend? Time-of-Use plans offer discounts for energy used during certain timeframes. That means, night owls and/or weekend homebodies can benefit from these types of plan options.

Sustainability levels

If you want to help the planet while you power your home, you’re in luck. Texas led the country in new renewable energy projects in 2021 and continues to offer consumers sustainable home energy options. From renewable energy companies to solar solutions and energy-saving tips, Texas energy companies deliver.


Incentives like gift cards, energy-efficiency tools and even airline miles have become more common parts of energy plans in recent years. In addition, electricity companies continue to develop impressive energy apps that give consumers more control and information. These types of perks can be a big draw for many people. So, they are yet another way energy companies address varying interests and budgets.

What are the best energy companies in Texas?

You have many choices when it comes to electricity plans and energy companies in Texas. The first and most important step? Find electricity providers in Texas you can trust. After that, you can see what plan options they offer and determine which term lengths, pricing structure and other factors would be ideal for your home. 

You may find more options than you expected. But that just means that you’re more likely to find a plan that is tailored to what you’re looking for. When energy companies compete for business, consumers like you win!

Find energy companies that offer perfect-fit plans for you.

With so many options out there, it’s just a matter of finding the best fit for you. Luckily, it’s easy to compare energy solutions and options for your home. You can even see personalized pricing for plans based on your historical usage data. Everything you need to shop and compare electricity rates can be found at Everything Energy. Find a plan today!

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What is a Time Of Use Electricity Plan?

Apr 07 2021


  • Time of Use plans are designed to reduce demand on the electric grid during peak usage.
  • They do this by incenting customers to shift their usage to off-peak times, by offering a lower price for electricity.
  • You can save a lot of money on your electric bill if your usage matches the plan.
Modern home at dusk with all the lights on.

How does a Time of Use electricity plan work?

Traditional electricity plan have a fixed rate that applies to all your electricity use during the billing period. You pay the same rate for your electricity regardless of the time of day or the season you are in. However, time of use electricity plans (TOU) have a variable rate that might be higher during peak hours of day, and lower during times of lower usage. Reliant Energy offers a ‘Free Nights’ and a ‘Free Weekends’ plan, for example, and Green Mountain Energy offers several plans with discounted rates at night, when you are most likely to be charging an electric vehicle.

Time of Use plans are designed to reduced demand on the electricity grid during peak hours. Residential electricity use rises in the morning as people wake up, and wanes as they go to work, rising again in the early evening as people come home and turn on lights, cook dinner, run dishwashers. There are also seasonal shifts – electricity use is much higher on summer afternoons in Texas when all our air conditioners are battling the heat. TOU plans were designed to encourage electricity customers to shift usage to times when there is less demand, with a lower price being their reward for conserving during peak hours. Customers that are able to shift usage can save money on their electricity bill with a TOU plan.

How to save money with a Time of Use Electricity Plan

When reviewing a TOU plan, understand the peak and off-peak hours. Each TOU plan has it’s own distinct usage hours. Peak hours are the most expensive days of the day for billing since everyone uses electricity at that time. Off-peak hours are cheaper because electricity usage is lower. If you can shift usage to the off-peak hours, these plans may save you money on your electric bill. For example, if you are never home on the weekends to take advantage of a plan with lower-priced electricity on Saturday and Sunday, you may not be able to take advantage of the benefits. If you have an electric vehicle, charging during off-peak night hours can save you a lot money. Use this information while shopping for your electricity plan and find the right electricity plan to suit your family’s lifestyle.

Understand the billing plan from your electricity provider; While you may be trying to shift your usage to low-cost hours, you’ll still pay for the electricity you use during peak hours. Be sure to understand what you are being charged during peak hours. It’s important to read the energy facts label when shopping for your plan, which will help you understand what the peak hours cost and keep you from getting surprised.

Navigate lifestyle changes to fit into off-peak hours. Once you understand the off-peak hours and rates of a potential electricity plan, think about how much you can shift your electricity usage into those hours. Can you do all your laundry on the weekend, to take advantage of Free Weekends? Instead of running the dishwasher right after dinner, can you wait until you go to bed, and take advantage of Free Nights? If you have a swimming pool, can you run the pool pump and cleaners during lower-cost hours? The average energy charge displayed on the website includes a certain percentage of usage during each rate period. You can see this number on the plan’s EFL. Look for something like: Average price calculation is based on consumption profile over 12 months of 42% of consumption at
nighttime as defined below. If you can shift your usage, so that you use more that that percentage of your electricity during that period, you’ll pay less than the advertised Average Price per kWh at that usage level.

How do I pick the right electricity plan?

Time of Use plans can definitely save you money if your usage fits the right curve, or if you are able to shift your usage to those lower-price hours. These plans also help keep the electric grid stable by reducing demand that stresses the grid during peak hours. Piqued your interest? Check out the Time of Use plans from our reliable providers.

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